Modern marketing techniques are very sophisticated, especially targeted advertising. Whether through social media or on a website, it’s easy to succumb to targeted ads for gear. That’s what happened to Tessah with Armed and Styled when she kept coming across an ad for the Groove Belt. Did the belt hold up to her expectations? She posted her thoughts about it in the video below.
She had been searching for a good low-profile gun belt, specifically something that she could match up with a pair of range leggings. Looking at other belts, she saw the ad for the Groove belt and became interested, bought it, and reviewed it.
First Impression of the Groove Belt
AT first impression, she liked how it stretches and that it is super low profile with an easy buckle. But right away she noticed issues. The first thing she didn’t like is that the sizing is annoying with very little in the way of small sizing. For a person with a small stature, the adjuster on the belt had to wrap over halfway around her waist to get the belt tight enough.
The main advertising for the Groove belt is that the belt can’t be bent. Tessah proves this to be inaccurate by bending it with her hands. This is contrary to one of the key features of a good gun belt, meaning that the belt isn’t sturdy to hold up, unlike the Blue Alpha belt she owns.
Tessah wore the belt an entire day to get a better review. Initially, she loved how thin the belt was but felt the buckle was unnecessarily large. The whole point of the belt is to be low profile but the ridiculous size of the buckle is counterintuitive. She said that some people might not think it’s too big, but for her, the buckle takes up almost all the space between two belt loops on her pants.
She went on to explain that the large buckle uses a magnet and two hooks to secure it together. But to release the buckle you push it towards itself, and it pops open. In a combative situation, it wouldn’t take much for the belt to pop open. If the belt did disengage and open, the wearer would have to wrestle with the holster and everything else happening in the fight situation. After considering and demonstrating the situation, she isn’t excited about the belt.
By the end of the day, Tessah found the belt so uncomfortable that she took it off before unloading her car from the errands. While the belt would be ok to wear while working out, like for doing squats, she isn’t keen on the idea. The belt is designed so it will follow the body’s curves, but the belt curves into the body when you wear it, especially on women who are curvier than men.
Tessah was sucked in by the marketing but is very disappointed after wearing it for a short time. She decided that she was going to be returning the belt immediately and does not recommend it at all.